My Research Projects
Centered on tech-driven decision-making for sustainability, my research investigates factors affecting the acceptance of novel technologies, and strategic use of technology to drive sustainable innovative business models particularly in the agri-food domain. Furthermore, my research explores how the integration of sustainable practices within innovation ecosystems influences internationalization strategies and outcomes for businesses.
Internationalization & Innovation Ecosystems
Internationalization and Innovation Ecosystems refer to the processes, strategies, and structures that organizations engage in to expand their presence and activities on a global scale while fostering innovation.
Examples of research projects include:
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Factors affecting innovativeness in MNEs.
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The role of digital technology in driving innovation choices.
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Sustainability disclosure and internationalization.
Social Acceptance of Novel Tech
Exploring the societal embrace of emerging technologies, with a focus on understanding public perceptions and attitudes towards novel and sustainable tech innovations.
Examples of research projects include:
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Consumer acceptance of cultured meat.
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Consumer acceptance of GM food.
Technology-Driven Business Model Innovation
Delving into the realm of Innovative Business Models, my research focuses on the design, implementation, and impact of innovations to creating and capturing value in the ever-evolving business landscape.
Some examples of research projects include:
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Blockchain for food traceability.
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Sustainability and corporate performance.
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Blue bioeconomy and entrepreneurial opportunities.